3 Creative Techniques for Finding A Business Name For Your Business Card Part One

The start-up plans are taking on more and more concrete forms. The business idea is in place. Everything is well calculated economically. Only one thing is still missing: a proper name for the future company. But where do you get the creativity for an excellent company name from?  

#1 Brainstorm 

Brainstorming is the classic creativity technique. Take a pen and a piece of paper, sit down in a place where you can concentrate, and focus on your central question: What should a cool company logo design look like representing the company, reaches the target group of potential customers, and draw customers' attention?  

Now write down all the associations that come to mind when you think of your customer's start-up, the future clientele that the offer should address, or the character of the product line or services. These can initially be self-explanatory terms, for example, adjectives such as "hip," "cool," "young," or similar that define the target group. But try to move further away from the obvious to come up with initially absurd ideas, which you can then perhaps put together in the next step to create a creative company name.  

With this creativity technique, there are no limits to your thoughts. Everything that comes into your head deserves to be written down on paper. Because you never know what can develop from a flash of inspiration. The creativity technique of brainstorming can open entirely new doors for your thoughts - perhaps with the result of creating an individual company name.