3 Tips For Excellent Business Card Design Part One

You can get the perfect card to represent your company, your mission, and yourself by following these business card design tips. 

#1 Decide On Your Concept 

Turn your brand values ​​into a business card design. You do this by thinking about the customer you are trying to impress and then making decisions based on what that customer would tell the story of your business.  

Your images (if you use them), colors, and textures should match your existing promotional materials, and all of these should align with the brand values ​​that set your business apart from everyone else.  

If your business is very professional, your cards should work as well. Stick to classic designs with a minimalist namecard printing look and elegant fonts and colors. If your brand is more creative, artistic, or playful, you have the freedom to use bolder imagery, more exciting colors, unusual shapes, or humor to get your message across. 

#2 Determine the Technical Details 

You can't get started unless you know the basic framework of your project, so figure those out first. Or at least be clear about your options, so you know what's essential for you and your budget. 

Size

The most common size for business cards is 84x55mm. You can make it bigger, but people likely won't keep your card if you do. If you make them smaller, you have better chances that they still fit in a typical cardholder. 

Any unconventional size will cost you more money. 

Alignment 

This is about whether your card should be legible horizontally or vertically. 

Horizontal 

The landscape is more traditional and is still the most common orientation. It's easy to read, works well on cardholders, and any printer can handle it. However, it is very common and not as unique as other options. 

Vertical 

This is a clean and sleek look that has become more common over the past few years (but still stands out). Any printer can print it. The disadvantage is that it is difficult to read on a cardholder. 

Square and Individual Cuts 

These tend to be unique, but they are also more expensive. It can quickly happen with them that they seem to bells and whistles for your company. However, if either of these is right for your business, this option is a powerful choice. 

Material 

Most cards are made of paper, although there are tons of other options, from plastic and wood to metal and slate. If we assume you will choose paper, you need to select the thickness, coating, color, and weight. All of this can have an impact on the price.