Your business cards won't do your brand any justice if they don't have an eye-catching front cover. To help with this, you need to think carefully about who will be reading the card.

If you're targeting young people, you'll probably want to avoid bold designs and funky fonts.

Instead, go for something more classic, like a solid black or red background with a neat, stylish logo design. This will help give your card a professional look and feel without being too loud. However, for a more elegant feel, you can add a little bling (but not too much bling). 

The back of your business card is by far an essential part in terms of making an impression.

Here, you need to think carefully about whether you want to emphasise your branding or provide a plain-looking contact detail. If you're targeting young people, then you could choose to go with cool fonts and funky graphics to make your card look a bit younger.

If you're trying to impress a corporate client, then a more formal and professional look is more appropriate, so always choose your colour carefully.