Best Format And Size For Your Ads Part Two

Traditional Ads 

Even though we spend most of our time online and digital advertisement is important, traditional sticker printing and poster printing should be part of your marketing strategy too. 

Printed posters may have a huge variety of sizes and it all depends on where you would like for it to be displayed, but the standard length and width for small posters or flyers is 8.5x11.

This is just the right size in order to handout on the streets or even adding them to the purchase your customers do. Adding stickers may work too! 

If you want something to hang up on the streets, then you may need 27x40, which is the size chosen for many movie posters) or even bigger. For example, if you would like to display your brand on a bus shelter, then you might need the 40x60 size for the image to look just like you have designed it. 

Weather you decide to use traditional advertising or just promote your brand on social media, the size really matters. If the poster is not big enough, then the message will not be clear and potential customers will not even try to read it or even pay attention to what the product is.

Same thing happens the other way round: if it is too big, then the message could get lost.  

Try out different sizes and see what looks best to promote your brand!