Common Types of Logo: Part 1

 

While you are designing a logo, you encountered a problem, “what type of logo should I make?”. Well, we are here to tell you that there is more than just one type of logo, are you curious about it? Read more about it in this article.

 

As we know a logo has various looks, from using a mascot of the company to just a simple wording can be considered as a logo. In this article, we will try to dive deeper on what are some of the types of the logo out there, starting with:

 

Monograms

A monogram logo is a logo that consists of letters, usually brand initials. LV, H&M, HP, LG. Noticing a pattern? They are the initials of a few famous companies with lengthy names. With only 2 or 3 words to remember, they have each turned to use their initials for brand identification purposes. So it makes perfect sense for them to use monograms to represent their company.

 

Wordmarks

Similar to a monogram, a wordmark is a font-based logo that focuses on the company name alone. Think Sony and Canon. Wordmark logos work really well when a company has a concise and distinct name. Facebook’s logo is a great example of this. The name itself is catchy and memorable so, when combined with strong typography, the logo helps create strong brand recognition.

 

If one of these types of logo catches your eye you can always ask your designer to create it for you, making a logo in Singaporeis really easy these days, just google them and voila you will find them within seconds