Business Cards - A Forgotten Treasure Trove Or An Overlooked Pandora’s Box Of Uncertainties Part Three
Then comes the question: how do we attract the youth and millennials with what seems to be a pretty mundane business card? This is the time, we need to explore out of the confines of the traditional definition of business cards and establish the new guidelines of a “creative card”.
First, the boring rectangular shape that fits snugly into the wallet that no one ever takes it out from its picture perfect position could be altered.
Consider acrylic business card or business cards shaped to cater solely to the business. For instance a knife manufacturing company could have a card in the shape of a knife and a video production company could have one in the form of a tape or reel.
Next, a business card does not have to be a boring flat piece of paper, explore the dimensions and the depths! You can have a 3d printed business card that allows customers to feel the texture of the card and connect personally with the card instead of simply glancing at it and stowing it away.
“Look at the world around you and focus on the possibilities, not the problem,” said Debasish Mridha, a renowned American Physician. What are we waiting for? Let's redefine the era of business cards!
