4. Correction Sketch 

Now, make a quick sketch over the top of your distorted letters. This is where you begin to improve the shortcomings of the original typeface and add your own design details.

5. Vector Trace 

Drop your refinement sketch into Illustrator, break out the pen tool, and carefully click your way to beautiful bezier curves. 

6. Finishing Touches 

Once you’ve finished vector tracing, add visual impact with thoughtful details like colors, shadows, highlights, outlines, etc. 

The Opportunity of Unwanted Things 

We designers are wise to stay plugged into the trends, tools, and modes of thought existing in our profession. We learn and grow as a community, and if a large segment of our field views something poorly, we should seek to understand why. 

However, we should also resist the urge to reject design practices outright, especially at the whim of popular opinion.

When we run up against something that’s viewed as bad, like using Papyrus, it’s good to learn why other designers feel this way, but it’s shortsighted to toss a potentially valuable resource into the trash heap. 

Instead, keep as much as you can on file in your mind. Take mental notes, make observations, categorize things by using a categorized sticker printing to categorize things that you like and dislike, and store a diverse selection of opinions from other designers. 

You never know, one day you may do the unthinkable and risk design community ridicule by using Comic sans as the foundation for your client’s beautiful new logotype