How To Make a Good Typographic Contrast Part One

Contrast is more than just opposites like black and white or big and small. In fact, contrast is an important design principle that should be a part of any project.

Why? Because contrast helps organise your design and create a hierarchy, where it shows which parts of your design are most important (and signals the audience to focus on that).

But more than just emphasising the focal point of your invitation card design, the use of good contrast adds visual interest.

A layout that is all the same in size, shape, or colour will look very boring, contrast will make it interesting. However, like most design concepts, a contrast must be applied in a balanced manner; Too much contrast is just as bad as no contrast and can result in a design that's confusing or visually jarring.

If all the elements of your design are contrasting, nothing will stand out. Therefore, we will give you some tips on how to create good contrast in your typography design in Singapore. Let’s see! 

Distinguishing Letter Styles 

Distinguishing letter styles can emphasise typographic elements. Minority letter styles will be an easy-to-read emphasis. Adjust the font type to make it look harmonious.

The most important thing is to avoid cute shapes, as this will make typography less pleasing to the eye. 

Distinguishing Letter Weights 

A fairly easy thing to do in creating contrast in a typographic design is to give it a different letter weight.

If you use regular thickness on dominant letters, then you can give extra bold or bold to the letters you want to emphasise, this also applies to the opposite if you give letters that have a thin weight between the bold letters. 

Distinguishing Font Size 

Differentiating font sizes will not only emphasise typography, but differences in size can change the reading pattern and the order in which people read text.

The farther the difference in size, the more contrast will be. It is also important to make sure the smaller letters are legible.