You’ve heard about diversifying your income streams, but what about your e-commerce sales channels? 

If you’re selling physical products like self ink stamp, and you’re only relying on ONE channel to bring home the bacon, it’s time to switch things up with Facebook’s social commerce platform, Facebook Marketplace. 

It’s a simple, easy, cost-effective way to hit the ground running and increase your sales: 

  1. It’s free to use. 
  2. It comes with a built-in audience of 800 million monthly users. 
  3. You don’t need a website to sell. 
  4. And you can create listings on the go with the Facebook app. 

An Study from Oberlo.com found out that 

  • 78% of US citizens use Facebook to find new products. 
  • 30% of consumers would purchase via Facebook. 
  • 1 in 4 business owners sells through Facebook. 

If you combine these two statistics you might realize that you’re leaving money on the table and missing out on a competitive edge. Doesn’t matter how big your business is right now, using this will make you another stream of traffic, people will see your product, and they will see your company!  

In this post, we are going to dig deep into everything you need to know about Facebook Marketplace, how to create your first listing, the benefits, and what you can do to boost your sales on the platform. 

1: Take Stock of What You're Going To List and The Condition of The Item.  

To do so, you need to take photos of everything you're going to sell. It's most helpful when you do not use stock photographs, but actually take pictures from multiple angles of the item you're selling. 

Think about it from the lens of if you were the buyer, what would you want to see. Make the item you're selling the central focus of your photos.