6 Ways of Memorable Branding to Attract Customers Part Two
Brand and Logo Are A Reflection Of The Product
Design a logo that has a similar meaning/background to your product type. By inserting the name/brand abbreviation in the logo will add to the appeal of your product. For example, if you choose a bakery/culinary business, then design a logo and brand that fits the culinary world.
Post Ads
Products business advertisements are not only on big billboards or printed banner placed on the side of the road because it takes a lot of capital to place such advertisements. Today, business people, both small and large industries, can use digital advertising.
By utilising digital advertising services, you can minimise marketing costs. Digital advertising that you can use can be through display ads, Search Engine Marketing (SEM), etc. This way of branding is considered more effective when it is associated with human needs to use the internet for various types of needs.
Participate In Exhibitions, Bazaars, Or Other Events
One of the opportunities to introduce your product to the general public is by participating in business events such as exhibitions or bazaars. Choose a stand or strategic location that allows visitors to come, see, and buy your products.
In addition, try to decorate your stand with attractive and neat ornaments, so that visitors will want to know about the benefits and advantages of your product. Thus, your product is increasingly recognised and in demand by many people.
Take Advantage Of Social Media
Social media is one space that cannot be separated from most people in this millennial era. Almost everyone of all ages uses social media to just fill their spare time or for work needs. Moments like this must be maximised by business people who are starting or developing their business.
Social media is the fastest and most effective means of branding in Singapore. The way of branding through social media can be by utilising Facebook, Instagram, or other types of social media.
Those are explanations about attractive branding methods. May be useful!
