The sticker has long been considered a great promotional tool. They are widely used to promote an electoral campaign, promote new products, companies to raise their brand awareness, and many others. However, many people are still doubtful about its effectiveness and see it as a waste of resources. They disregard the power of promotional stickers and turn down any offer to create one. 

Turning down promotional stickers means turning down one amazing and cost-effective marketing tool. In this article, we are going to list 5 reasons why you should create promotional stickers for your brand. 

1. Sticker Is a Brand Statement 

It’s no longer a secret that branding serves a great value for any company. Because nowadays, the first thing business people do before creating a brand-new company is to formularize their own specific and valuable branding. And sticker can serve as a brand statement for your company. Colourful and well-designed stickers can entice potential customers that make them curious about your brand and your product. 

2. A Sticker Can Be Your Personal Endorsement 

A sticker can reach into spaces that other marketing channels like commercial videos can rarely access. People who get your stickers and stick them to their personal belongings can be your walking brand ambassador that endorses your brand everywhere they go. Unlike commercial videos that have an expiring period, a sticker is everlasting. 

3. You Can Do Advocacy Through Stickers 

Humans are visual beings that are attracted to visuals first before any value. That is the ultimate reason why you should make a promotional sticker. Spreading your value or doing advocacy with words might be effective to literature people or people who are already close to you. But what will happen if you pair your ideas with attractive designs? You can reach more ordinary people that will be influenced in sharing your values.