Recommendations for Dealing with Business Cards Part Two
Maintain Comfortable Eye Contact
You know making eye contact is important - but how much of it? Too little, and you will quickly appear disinterested. But too much can be perceived as too intense and intrusive.
Normal eye contact takes about four to five seconds before you look away. When talking to someone you get on well with, look the other person in the eye as you listen and talk, and look away as you ponder what to say next.
A good rule of thumb is 50/70: 50% eye contact when talking and 70% when listening.
Let Your Business Cards Do The Work For You
You don't always have to wait for a formal introduction to share your business card. Here are some examples of situations where you can share your card without introducing yourself in person.
Include Your Card When Packaging Products
Etsy sellers and other independent online entrepreneurs like to include a business card when shipping their products. A handwritten thank you note with a business card makes your package look personal and makes opening a memorable moment - and encourages you to get in touch.
Create Irresistible Cards To Take With You
There are tons of places to put your cards out: in shops, restaurants, libraries, or even town halls. This makes it easy to find you when someone is looking for a local provider.
But if you want your eye-catching business card to stand out from the rest, it has to be particularly attractive.
Add Business Cards To Your Promo Package
When you are putting together a portfolio of marketing materials, your business card should be at the very front - the first thing you will find when you open the information package.
Sometimes, business card folders have a prefabricated slot for your card. Put them in so that your contact details are immediately visible.