Remember These 3 Important Points in Poster Printing
Poster printing in Singapore is quite popular because it is one of the most cost-effective alternatives to marketing that you can choose especially if you don't have much budget for an extravagant way of promoting or advertising. Posters can be great for small to large businesses because as long as you know how to design it well, you can use a poster as a highly effective tool of marketing.
Poster printing may sound simple and easy, but there are actually several things that you need to pay attention to, to make sure that the poster printing process can go smoothly and successfully.
1. Poster Size
Depending on the available space for your poster, you have to really consider the ideal size of the poster that you are printing so that you can design it in accurate dimensions. By designing in the accurate measurement of width and height, the poster your print will look sharp and crisp. It is important to make sure that your poster looks the best it can because it creates a strong and proper impression and your poster will be able to be more convincing as well.
When it comes to poster printing in Singapore, you should try printing your poster in a large size so that it can attract more people even from a distance. Of course, you need to match this with the budget that you have as well because larger poster printing requires a more expensive cost.
If you want your poster to have a regular size, then go for 11 inches by 17 inches. But if you are interested in printing larger posters, then try printing in the size of 24 x 36 inches and up to 27 x 39 inches.
2. Premium Paper
Printing and design are not the only determining factor of a high-quality poster. You also have to be able to choose the right material for your poster printing. If you want a result that is of high quality, then you should also pick a material that is above average. Go for premium poster paper which is thicker and more durable than the common poster paper. The premium poster papers are usually covered in sheens, and you can choose whether you want it glossy or matte.
With a premium quality poster paper, your printed poster will look more attractive and it will be able to last longer as well. If your poster is durable, then surely you can use it for a longer time than the regular quality paper.
Consider 100 lb gloss text or cover, thick 16 point gloss cover, or eco-friendly 13 points matte cover for your poster paper choice. These options have different costs that will surely affect your budget poster printing, so you have to consider carefully.
3. Colors and Images
Make your poster look more interesting by inserting supporting images and choosing the colors that can successfully convey the impression that you want to your target audience.
When it comes to images used in the design of a poster, it is important to make sure that it is of high quality. Images that are of high quality are ones with a resolution of 300 dpi. Images in this resolution won't stretch or get pixelated no matter how big you print your poster later on.
Meanwhile, for colors, you must choose complementary colors that work together to create a look that appears pleasant to the eyes. Match the color processing used during design and during printing, which is ideally CMYK instead of RGB to get accurate poster printing results.