Ten Tips to Get More Customers with Business Cards Part One
Many self-employed and entrepreneurs under estimate a business card's effect and think that there is no longer any use for it in today's digital age. But even today, personal contact counts in many industries, and a good business card can still bring a lot.
Business Cards Are Still Widespread in the Trades and Services, and it is the Best Way to Stay in Contact at Trade Fairs.
But many underestimate that, and the business cards often look boring and interchangeable. A business card is a mirror of your own company and can have significant positive psychological effects. Accordingly, you should invest a lot of work in designing and printing your business cards or hiring a professional to do it.
Below, I list 10 tips for a great business card. These tips and best practices will help you get there.
#1 Cheap Business Cards Are Not Worth It
You shouldn't skimp on the first impression effect. Cheap, ready-made business cards evoke this "cheap" association with new business partners, which doesn't exactly make a good first impression.
#2 The Business Card Reflects Your Own Company.
Colors, fonts, design elements, and so on should be used so that your own company's topic and corporate design are recognizable. A wacky and funky business card doesn't fit an accountant any more than a dull, standard business card does a designer.
#3 Use a Standard Format
As a rule, you should use a standard credit card format (85 x 54 mm). This ensures that your business partners can easily save the business card.
#4 Stand Out From the Crowd
If the business card is not to be lost in the crowd of other special business card printing, you have to create something special through the creative use of form, material, color, function, etc.