Why Business Cards Help You Be Successful Part Two
What Makes A Piece of Paper A Business Card
You can also have your business cards made of other printable materials, but they are made of paper or cardboard with a high grammage by default. The paperweight is given in grams per square meter.
Sometimes you only read the information in grams, so if you want to order business cards and read 350 g, then the business card with a 1 mm thickness would weigh 350 g.
For comparison: conventional copier paper has a grammage of 80 g. However, it does not necessarily depend on the weight. Instead, the higher the grammage, the greater the paper thickness.
The Feel of Business Card
The feel of business cards plays a significant role. Business cards have to be stable, no matter what. What qualities would you associate with the business card giver if you got a limp business card? It's the durability of the card.
Therefore, the paper thickness of the business card should not be less than 300 g. 350 g is better. I am assuming conventional papers without finishing. Since these can also affect stability. It would be best if you got to the finishing touches later.
Type of Paper
The type of paper also has a significant influence on the feel. Fortunately, there are types of paper "like a dime a dozen." Because due to the different raw materials and manufacturing processes, they have very different properties.
You can then use it to communicate your own values. How does it work? Let's assume that your company has specialized in the environmentally friendly cleaning of tools and systems.
Then have your company business card made from recycled paper, made from 100% recycled paper in an environmentally friendly manner. Combined with an ecolabel, it is immediately clear what your company stands for without even having to read a line.